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It is now getting a must to make your blog HTTPS enabled.
Yes. This is true if and only if you are serious about your blog.
The term “HTTP” basically stands for “Hyper Text Transfer Protocol“.
And the extra “S” in “HTTPS” stands for “SSL” or, “Secure Sockets Layer” – the technology that encrypts your connection to a website. It makes it difficult for hackers to access your data.
You can find more about this here.
Major Advantages of HTTPS:
Let’s check out the major advantages of using HTTPS that will encourage you to make your blog HTTPS enabled.
Better Search Engine Ranking:
Since the search engine giant Google is considering “HTTPS” as a ranking factor in their SERPs, it would be a good decision to make your blog HTTPS enabled as soon as possible to get better rank in SERP.
Google considers HTTPS as a ranking factor mainly because:
Encryption – Since SSL directly deals with encrypted data, therefore it makes sites safer than their non-HTTPS peers which, in turn, improves the User Experience (UX). It is not a secret that Google provides extreme value towards improved UX.
Data Integrity – SSL makes it harder for hackers to play badly with the data. So, it provides almost highest level of data integrity in the connected world which is an integrated part of modern IoT (Internet of Things).
Authenticity – HTTPS enabled sites are believed to be more authentic than their non-HTTPS peers for exchanging sensitive data over internet. And this is true.
Since data from an HTTPS enabled site is much more accurate than that from a non-HTTPS site, the website analytics programs like Google Analytics, Clicky, CrazyEgg, etc. perform well with that data.
As a result, it becomes easier for the website owners to minimise the “guesswork” from their decision-making strategies and optimise their blogs based on the actual data.
As SSL provides the sites with enhanced security, the users can put the sensitive data like their User Names, Passwords, Credit Card Information, etc. with a great peace-of-mind.
It also makes it easy for the website owners to improve their User-Trust Rate and generate better revenue securely.
Faster Page Loading:
HTTPS enabled sites load faster and it is proved. Since Google AMP works best with the HTTPS versions of websites, it makes a big sense to make your blog HTTPS enabled.
Again, visitors tend to visit the faster websites more than the slower websites and Google AMP optimises sites faster loading.
So, if you want to sky-rocket your website or blog traffic within a short span of time, this is the right time to make your blog HTTPS enabled.
Higher Customer Confidence (that Converts Well):
HTTPS plays a key role to boost the confidence level of the potential customers for a site by letting them know that their data and financial information are being handled carefully through a secured and encrypted connection.
And a confident customer takes significantly less time to take the buying decision from your site.
It enhances the Conversion Rate to a great extent.
How to Get Started with HTTPS for FREE:
Although HTTPS gives lots of value itself, but it does not have to be expensive.
Yes. You read that right.
In fact, you can get started with SSL at no extra cost to you.
Consider the following two cases and choose the best solution for yourself.
If You’ve an Existing Blog:
In this case, you can get started with FREE SSL Certificate by LetsEncrypt.
If You Want to Start a New Blog:
A good web hosting company SiteGround offers (and configures) FREE SSL Certificates for their new clients. All you need to do is to host your upcoming blog with them. They will take care of the rest for you.
I’ve discussed a few points why you should make your blog HTTPS enabled today in this article.
I have also discussed how you can get started with HTTPS for free.
But if you ask me for my personal recommendation about this, I will recommend you host your upcoming blog or transfer your existing blog to a good hosting company like SiteGroud, as they will provide you with highly secured Free SSL Certificate and Free Site Migration Service backed up by their Top-Notch Support and 100% Money Back Promise.
Not only that. They will also configure and optimise the Free SSL Certificate for you ensuring the Zero Down Time for your blog so that you don’t have to make your hands dirty.
Now let me know what do you think about making your blog HTTPS enabled.
Or, you may have a question regarding this.
Either way, leave a quick comment below to share your thoughts with me.
Oh yes, do not forget to share this post with your friends who can be benefited from it.
See you in the next post.
Let’s Blog Ethically.